Top 8 Big Data benefits for governments

Analytics through big data management techniques allows governments to understand the needs of their citizens, combat fraud, minimize system errors and improve operations, reducing costs and improving the services of any government entity. Foot traffic analytics through geospatial data and Big Data enables governments and public sector organizations to deliver more efficient and secure services, […]

Foot traffic analytics in Madrid: McDonald’s Vs. Burger King

Foot traffic analytics have revolutionized the way retailers implement site selection, commercial and operational strategies in the quick-service restaurant franchise market. The correlation between location and footfall analytics, visits, sales, and the success of retail fast-food franchises have been studied and proven, so the development of this type of analysis has become a priority in […]

Which shopping center should I choose to open my store?

The key to attracting potential customers to any new location is to determine its foot traffic potential, the use of geospatial data combined with footfall analytics makes the retail site selection process easier, faster, and more reliable. At PREDIK Data-Driven we support corporations by optimizing their site selection strategies with 100% data-driven methodologies. One of […]