Location analytics in pharmacies: CLICKS Vs. Dis-Chem

Pharmacy franchise owners need to apply location and foot traffic analytics techniques to identify consumer behavior patterns, thereby maximizing sales and generating more efficient expansion strategies. Case Study: Location analytics around CLICKS and Dis-Chem in Cape Town, South Africa. At PREDIK Data-Driven we conducted a study of the mobility around two retail pharmacy franchises in […]

Foot traffic analytics in 100 Montaditos, Spain

Restaurant franchise owners need to apply location intelligence and foot traffic analytics techniques to identify consumer behavior patterns, in order to maximize sales and generate more efficient expansion strategies. Case Study: Comparison of foot traffic around 100 Montaditos in Madrid and Valencia At PREDIK Data-Driven we conducted a foot traffic analysis around two retail franchises […]

Should I expand my stores to other cities in 2022?

Retail store expansion strategies are one of the most fundamental issues for growing retailers. Opening a new store can be a game changer if you get the location right, or your new store could be doomed to failure if the location doesn’t attract enough customers. In addition to geographical factors, such as transportation accessibility and […]

Branch expansion with predictive analytics

Predictive, location, and foot traffic analytics reveal valuable information that helps retailers to choose the right location when setting up geographic expansion strategies. How are predictive analytics models used to determine the optimal location for a new facility? Predictive analytics is a type of statistical analysis that uses data mining, statistical modeling and machine learning […]

Top benefits of Big Data in supply chain management

Big Data brings together data from different applications, infrastructures, third-party sources and emerging technologies such as location analytics to improve decision making in the strategic, tactical and operational processes that make up supply chain management. This tool reshapes the supply chain by providing useful and actionable data that can help improve the efficiency of individual […]

Big Data for supply chain sustainability

Big Data is transforming the way leaders manage supply chains across all touch points, from manufacturing and provisioning to logistics and customer service. What is Big Data applied to supply chain? The application of Big Data for supply chain sustainability is the application of high-level intelligence derived from an organization’s data analytics of its operational […]

Foot Traffic Study: Blue Route Mall Vs. Table Bay Mall

Location and foot traffic analytics are transforming the way retail expansion strategies and competitive advantages are defined in shopping centers. Case Study: Blue Route Mall Vs. Table Bay Mall At PREDIK Data-Driven we conducted a comparative study of two shopping malls in the city of Cape Town, South Africa:  Blue Route Mall , which contains distinguished brands such […]

Footfall analysis of a historical site in Mexico City

Footfall analytics based on Big Data techniques allow businesses to understand a point of interest and with it, implement strategies, expansion strategy models and solutions within retail and wholesale markets, helping leaders to make better decisions based on mobility patterns. At PREDIK Data-Driven we conducted a detailed study of La Plaza de la Constitución, informally […]

How to increase foot traffic in malls?

Foot traffic analytics and point-of-interest analytics help malls to measure footfall and understand consumer behavior patterns in any point of interest. Case Study: Plaza Las Arenas de Barcelona At PREDIK Data-Driven we conducted a detailed study of a neo-Mudejar style shopping mall that formerly hosted bull races in the city, today a spectacular shopping center […]

How to create the best business branch expansion strategy?

Guide on how to create the best branch expansion strategy for businesses

For successful branch expansion strategies and site selection plans, evaluating your business model according to the potential market needs is crucial. Location and foot traffic analytics is the most effective way to achieve this. In this article you will learn about: What is location intelligence? Location Intelligence (LI) is an advanced data analytics technique. It […]