E-commerce for retail stores have skyrocketed since the pandemic, and many ecommerce stores have witnessed tremendous growth of their e-commerce stores. Many people know that their stores can be excellent …
In marketing strategies, cannibalization refers to decreasing sales revenue, volume, or market share. This happens because of a company introducing a new product. In E-commerce, some companies approach intentional cannibalization …
Today, many businesses embrace the power of data and use data to formulate their daily decisions. Understanding their local markets based on reliable consumer data is very important for sales …
Supply chain analytics is one of the most important parts of managing any company that produces and markets products. The data obtained by supply chain analytics is key to the …
The application of big data in risk management helps eliminate the culture of visceral decision making by companies. The focus on data-driven decision making helps devise rational decisions while advancing …
Predictive analytics uses data, statistical algorithms and machine learning procedures to identify the probability of expected outcomes from historical data, enabling organizations to increase their productivity, competitive advantage, improving what
In the United States, digitization is spreading through myriad channels across the economy. Now, in that country, digital tools are generating channels that are changing the way of doing traditional …
Businesses can use the information gathered from customers to improve engagement strategies and strengthen engagement by turning data into statistical insights.
Customer engagement is a concept that has become a
