Mobility solutions based on Big Data techniques have revolutionized the way luxury shopping malls understand the behavioral patterns of their visitors, profile their consumers, and make business decisions.
Leaders use
Footfall analytics and POI characterization through Big Data are being used by different business sectors in order to make smarter business decisions and thereby maximize their revenues and optimize their
Foot traffic analytics and point-of-interest analytics help large chains supplying contractor-grade building materials and home improvement products measure footfall and understand consumer behavior patterns in any given zone of interest
Footfall analytics have revolutionized the way retailers implement site selection, commercial and operational strategies in the quick-service restaurant franchise market.
The correlation between location and footfall analytics, visits, sales, and
POI characterization through Big Data has become more frequent as it allows the implementation of strategies and site selection solutions within the various business sectors.
Leaders use these techniques to …
Heat maps are used by any business sector to identify foot traffic and vehicular mobility patterns in an area or point of interest, as their visualization presents multiple pieces of
Identifying mobility patterns and classifying consumers within a point of sale or areas of interest helps large retail fast fo measure foot traffic in and out of their stores while
Footfall analytics and POI characterization through Big Data are being used by retail industry leaders to make smarter business decisions, by maximizing revenue and optimizing costs.
Case Study: Footfall analysis
