How To Drive Sales by Measuring Foot Traffic
Walk-in foot traffic represents the number of customers that enter your store. This measure can be instrumental data for retailers and helps them make important decisions to increase sales. Each …
Tag Archives: data mining
How to enhance Market Intelligence Reports with Big Data?
Today, many businesses embrace the power of data and use data to formulate their daily decisions. Understanding their local markets based on reliable consumer data is very important for sales …
by Fernanda Mariel Garcia
in Industry and logistics, Market Intelligence, Market research reports, supply chain
Types of Supply Chain Analytics & why is important?
Supply chain analytics is one of the most important parts of managing any company that produces and markets products. The data obtained by supply chain analytics is key to the …
The role of Big Data in risk assessment
The application of big data in risk management helps eliminate the culture of visceral decision making by companies. The focus on data-driven decision making helps devise rational decisions while advancing …
Predictive models for retail franchises
Predictive analytics uses data, statistical algorithms and machine learning procedures to identify the probability of expected outcomes from historical data, enabling organizations to increase their productivity, competitive advantage, improving what
How does Big Data work in market research?
In the United States, digitization is spreading through myriad channels across the economy. Now, in that country, digital tools are generating channels that are changing the way of doing traditional …
How to measure customer engagement with Big Data?
Businesses can use the information gathered from customers to improve engagement strategies and strengthen engagement by turning data into statistical insights.
Customer engagement is a concept that has become a
Benefits of supply chain mapping with Big Data
Supply chain mapping with Big Data is the process of identifying all companies and suppliers in order to analyze and improve the operations that are part of every material, process …