Tag Archives: market research

by in Banking and Finance, Industry and logistics, Market Intelligence

What are Predictive Models and What are they Used for?

Predictive models are statistical tools that use machine learning supported by Big Data mining to predict and forecast likely future outcomes with the help of historical and existing data by inputting multiple parameters. They can be used to predict virtually anything containing existing data, in every sector imaginable, from ratings of any program, a customer’s […]

by in Education, Industry and logistics, Market Intelligence, Market research reports, Real Estate Market and Construction

Satellite Images for Decision Making

With the technologies available it is possible to use satellite photos to detect types of surfaces and roofs, objects, land use and variance in farmland, and then analyze the results and transform them into useful data for business decision making. In the past, it was possible to establish whether an area was industrial, commercial, residential […]

by in Banking and Finance, Education, Market research reports

New Products and Brands: How to Determine their Acceptance?

Using advanced technology applied to the extraction and processing of large volumes of data, it is possible to obtain the necessary information to evaluate whether a new product, service or brand will be accepted when it begins to compete in a specific market. Companies that intend to compete in a new market always ask themselves […]

Switch The Language