The Importance of Location Analytics for Supply Chain Management
Location analytics and location intelligence are two of the most powerful tools for businesses looking to optimize their supply chain operations. Logistics managers need to implement location intelligence in global supply chains to: But how do these tools help improve supply chain management? How can some companies deliver products to customers so quickly and efficiently? The […]
Benefits of route planning with location intelligence
Location intelligence measures travel behavior accurately and comprehensively, identifying why last-mile delivery is often the least profitable in the supply chain, traffic dynamics and transportation congestion. Intelligent route optimization using geospatial data plays a crucial role in determining which vehicles to choose over possible routes and junction points to optimize the flow along the chain […]
Location analytics to Optimize Distribution Routes
Location intelligence through techniques based on Big Data collects spatial data in order to improve the decisions made in logistics centers, allowing the use of location and its related data points, creating solutions, and optimizing distribution routes. This new technological tool finds its immediate application in space-dependent businesses, such as delivery and logistics companies. The data collected through infrastructure […]
Big data and Market Share
Big Data together with mobility analytics and location intelligence techniques allow increasingly accurate estimates of the levels of visits received by points of sale, revealing geographic patterns of brand loyalty and market penetration. Get to know the competition and how they behave in the market is now possible, thanks to technological tools that provide an […]
Global Supply Chain Crisis?
COVID-19 and climate change have directly impacted the supply chains of the sectors and industries that generate the most economic output. Unfortunately, fiction has become reality, and a global pandemic coupled with sudden climate changes have increased these problems worldwide, also due to unforeseen events in logistics routes and the exponential increase in online shopping, forcing industries […]