Retail analytics: PETCO Vs. PetSmart
Pet shop owners need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models. The correlation between foot traffic, sales, and the success of pet shops franchises have been studied and proven, so the development of this type of analysis […]
Foot traffic Analytics in Department Stores
Location intelligence and foot traffic analytics are transforming the way retail strategies are defined, and department stores are no exception. The correlation between foot traffic, sales, and the success of department stores have been studied and proven, so the development of this type of analysis has become a priority in the site selection process and […]
Footfall analytics: Woolworths Food Vs Shoprite South Africa
Identifying mobility patterns and classifying consumers within a point of sale or areas of interest helps large retail supermarkets measure foot traffic in and out of their stores while understanding the behavioral patterns of their consumers. The correlation between foot traffic, visits, sales, and the success of retail supermarkets has been studied and proven, so […]
Retail: Benefits of Implementing Real-Time Analytics
In order for retailers to stay ahead of digital competition, they must overcome cost and flexibility disadvantages; it’s necessary to have real-time insight into what is happening inside and outside the point of sale. Retailers must begin to take immediate action on unforeseen events at their physical points of sale, such as lack of inventory, shelf […]
McDonald’s Vs. Burger King: Foot traffic Analysis
Foot traffic analysis has changed the way commercial strategies are defined in the fast food franchise business.