Alternative Data: The Ultimate Guide For Businesses

Alternative data guide

Alternative data refers to unconventional, non-traditional data sources that provide strategic insights. Unlike traditional sources, it uncovers hidden trends and patterns often missed by standard data analysis. How has alternative data transformed business intelligence? Historically, businesses and hedge funds used only traditional data to make decisions. However, the last decade has seen an exciting shift […]

10 (Big) benefits of using Big Data in Fleet Management

Top Benefits of using Big Data in Fleet Management

Are manual fleet management practices causing you headaches? Want to streamline your operations, reduce expenses, and enhance driver safety? Then, Big Data technology can the right answer for you. Make informed decisions that improve your fleet’s efficiency and performance by processing vast amounts of data in real-time. Big Data Analytics is changing how companies manage […]

Supply Chain analytics: From data to outcomes

Supply chain analytics represents the ability to make data-driven decisions based on a summary of relevant and reliable information, influencing key decisions that lead to better results. This technological tool provides supply chain operations managers with a complete view of logistics networks, enabling them to understand the upstream and downstream effects of a specific disruption. […]

Measuring footfall in restaurant franchises

Footfall analytics have revolutionized the way retailers implement branch expansion, commercial and operational strategies in the restaurant franchise market. The correlation between location and footfall analytics, visits, sales, and the success of retail fast-food franchises have been studied and proven, so the development of this type of analysis has become a priority in the site […]

How to maximize the profitability of my business in 2022?

With advanced analytics based on Big Data, it’s possible to develop solutions to optimize marketing and distribution strategies and thus maximize the profitability of any business. The conventional distribution channel is one of the most complex to optimize in terms of marketing and distribution. The variability in size, characteristics and location makes it difficult to […]

How to reveal hidden tiers in the supply chain?

Most supply chain managers have limited visibility into which of their first-tier suppliers have risks and exposures arising from second and third-tier suppliers. Essentially, they do not know who supplies their Tier 1 suppliers. Location analytics can identify unknown hidden participants or nodes in supply chains, thus helping to minimize and better control the risks […]

Foot traffic analytics in 100 Montaditos, Spain

Restaurant franchise owners need to apply location intelligence and foot traffic analytics techniques to identify consumer behavior patterns, in order to maximize sales and generate more efficient expansion strategies. Case Study: Comparison of foot traffic around 100 Montaditos in Madrid and Valencia At PREDIK Data-Driven we conducted a foot traffic analysis around two retail franchises […]

Should I expand my stores to other cities in 2022?

Retail store expansion strategies are one of the most fundamental issues for growing retailers. Opening a new store can be a game changer if you get the location right, or your new store could be doomed to failure if the location doesn’t attract enough customers. In addition to geographical factors, such as transportation accessibility and […]

Branch expansion with predictive analytics

Predictive, location, and foot traffic analytics reveal valuable information that helps retailers to choose the right location when setting up geographic expansion strategies. How are predictive analytics models used to determine the optimal location for a new facility? Predictive analytics is a type of statistical analysis that uses data mining, statistical modeling and machine learning […]

Top benefits of Big Data in supply chain management

Big Data brings together data from different applications, infrastructures, third-party sources and emerging technologies such as location analytics to improve decision making in the strategic, tactical and operational processes that make up supply chain management. This tool reshapes the supply chain by providing useful and actionable data that can help improve the efficiency of individual […]