Which type of alternative data is beneficial for investors?
Investment management firms leverage alternative data to identify patterns and gain unique insights into investment products. Hedge funds were among the first to take advantage of data analytics technologies and big data, followed closely by corporate venture capital managers, data from non-traditional sources and services to base decision making on useful data. These same companies […]
How to increase visibility in multi-tier supply chains?
Understanding how a product gets into the hands of customers requires a broad and comprehensive view across the list of all the companies involved in the distribution process, from the factories to the last distributor to the final customer. Location analytics allows businesses to map their entire supply chain, in order to identify all components […]
Branch expansion with predictive analytics
Predictive, location, and foot traffic analytics reveal valuable information that helps retailers to choose the right location when setting up geographic expansion strategies. How are predictive analytics models used to determine the optimal location for a new facility? Predictive analytics is a type of statistical analysis that uses data mining, statistical modeling and machine learning […]
Big Data for supply chain sustainability
Big Data is transforming the way leaders manage supply chains across all touch points, from manufacturing and provisioning to logistics and customer service. What is Big Data applied to supply chain? The application of Big Data for supply chain sustainability is the application of high-level intelligence derived from an organization’s data analytics of its operational […]
Footfall analysis of a historical site in Mexico City
Footfall analytics based on Big Data techniques allow businesses to understand a point of interest and with it, implement strategies, expansion strategy models and solutions within retail and wholesale markets, helping leaders to make better decisions based on mobility patterns. At PREDIK Data-Driven we conducted a detailed study of La Plaza de la Constitución, informally […]
Footfall analytics for site selection strategies
The secret to site selection in such a competitive market is based on the ability to analyze the right data and be able to understand and interpret the site selection strategies of nearby locations to stay ahead of their expansion plans and gain a competitive advantage. Where? This is the fundamental question that guides any […]
Retail footfall analytics: Media Markt
Foot traffic analytics and point-of-interest analytics help large consumer electronics retailers measure mobility and understand consumer behavior patterns in any given zone of interest or point of sale. Case Study: Media Markt in Madrid At PREDIK Data-Driven we conducted a detailed study of a retail franchise store dedicated to the sale of consumer electronics products […]
Predictive models for maintenance services
Predictive maintenance based on big data and geospatial data seeks to define the best time to perform work on an asset, so that maintenance frequency is as low as possible and reliability is as high as possible without unnecessary costs. Maintenance teams are beginning to embrace the use of big data and predictive modeling to […]
Benefits of route planning with location intelligence
Location intelligence measures travel behavior accurately and comprehensively, identifying why last-mile delivery is often the least profitable in the supply chain, traffic dynamics and transportation congestion. Intelligent route optimization using geospatial data plays a crucial role in determining which vehicles to choose over possible routes and junction points to optimize the flow along the chain […]
Foot traffic analytics in Madrid: McDonald’s Vs. Burger King
Foot traffic analytics have revolutionized the way retailers implement site selection, commercial and operational strategies in the quick-service restaurant franchise market. The correlation between location and footfall analytics, visits, sales, and the success of retail fast-food franchises have been studied and proven, so the development of this type of analysis has become a priority in […]