How to Use Heat Maps for Strategic Real Estate Investments?
In today’s Real Estate market, investors looking to maximize their returns must use innovative tools and technology. Heat maps provide valuable insights into market trends, and enables data-driven decision-making. This article explores property and housing market heat maps, covering their benefits, practical applications, and available tools. We will also discuss how they improve real estate […]
Foot traffic in pharmacies: CVS Pharmacy Vs. Walgreens (Case Study)
Pharmaceutical companies need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models. Foot traffic analytics and location intelligence are two powerful tools. They provide valuable insights into people’s movements, behaviors, and preferences in specific geographical areas. What is foot […]
Footfall analytics: Walmart Vs. Kroger, US
Supermarkets can apply location intelligence techniques and footfall analytics to understand consumer mobility patterns, generate efficient site selection strategies, understand the performance of their stores, and estimate competitor turnover. The correlation between foot traffic visitation, sales, and the success of retail supermarkets have been studied and proven, so the development of this […]
Case Study: Heat maps applied to site location strategies
Heat maps are used by retail giants to understand pedestrian and vehicular footfall patterns and consequently optimize their strategies for opening new stores. At site selection solutions. In this case study, we will talk about how a transnational chain of stores dedicated to the sale of household goods was able to reduce its investment risks […]
Location intelligence for Retail Expansion Plans: Case Study
Companies rely on the efficient use of big data and location intelligence techniques as the axis of all their decision-making process, reducing the risks of new investments associated with expansion plans, site selection, or new store openings. At PREDIK Data-Driven we support global corporations to optimize their expansion strategies with 100% data-driven methodologies. One of […]
Retail analytics: PETCO Vs. PetSmart
Pet shop owners need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models. The correlation between foot traffic, sales, and the success of pet shops franchises have been studied and proven, so the development of this type of analysis […]
Foot traffic Analytics in Department Stores
Location intelligence and foot traffic analytics are transforming the way retail strategies are defined, and department stores are no exception. The correlation between foot traffic, sales, and the success of department stores have been studied and proven, so the development of this type of analysis has become a priority in the site selection process and […]
Top 5 Benefits from implementing heat maps in businesses
The heat map is one of the most useful and powerful data analysis tools in business intelligence. It provides a visualization feature that presents multiple pieces of data in a way that makes immediate sense by assigning a different size and color. New geographic information systems (GIS) allow us to see our complex world in […]
How to leverage heat maps to improve your business?
One of the analytical tools that leading companies use to gather knowledge is heat maps. By creating a graphical representation of their data, new insights emerge, providing companies with the information they need to adapt their strategies and maximize their profits. Heat maps measure the density of data in a given area. By representing density […]
Retail Analytics: Should we open new stores?
Data science now generates strategic solutions that help retailers identify optimal potential locations for expansion by assessing the market potential of areas of interest for new store openings. Applying footfall analytics and location intelligence based on spatial data, retailers can perform analyses that identify areas or points of interest by analyzing the concentration of people, identifying […]